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To earn the approval of an India Inc honcho is no mean feat. India Inc can be
discerning, analytical and rarely any flaw escapes their critical yet watchful
eye. So what was it about Chingari, a homegrown ‘shudh desi’ app that earned it
the approval of Indian billionaire businessman Anand Mahindra? The Chairman of
Mahindra group proudly claimed on Twitter that he has never downloaded TikTok
but will now download Chingari. In a nation obsessed with the picture-perfect
Instagram moments, where chic influencers and the social media elite pose in
exotic destinations and post stories of delectable food in dazzling outfits –
there came an app that stood in stark opposition to the perfection that
Instagram stood for. If Instagram was about adhering to rigid social structures,
TikTok was about letting loose, doing your own thing, sans inhibitions. Sadly,
tensions at the Sino-India border have put a temporary comma, if not a permanent
full stop, to the era of TikTok in India. But that hasn’t thwarted the Indians
from expressing themselves. Many Indians have now turned to Chingari, a
Bangalore-based desi alternative to videshi TikTok, putting the ‘local’ in PM
Modi’s call, #VocalForLocal.
Roposo app
Roposo, is an Indian video-sharing social media platform, owned by Glance InMobi Pte. Ltd [2] having its registered office at Gurugram, India. It is a platform where people express visually with homemade videos and photos. Catering to users aged between 15 and 35 years, the app offers a TV-like browsing experience with user-generated content on its channels.[3] Users can also use editing tools on the platform and upload their content.[4].
90,655 (June, 2020)Bolo indya
Bolo Indya is a user-generated content platform, which enables users to create two-minute videos. Currently, the platform offers content to be published in eight Indian languages. Within seven months it has reached one lakh monthly users and it is only available on Android Play Store.Mitron is developed indigenously by IIT Roorkee student Shivank Agarwal. It is currently available only on Google Play Store but the app has already been downloaded by five million users. It a replica of the Chinese internet sensation, TikTok in terms of creating and sharing videos, which makes it easier to use and help attract more visitors.
Whereas Roposo is not new,. It has been on both Google Play Store and App store for five years now. It was developed by three IIT Delhi Alumni — Mayank Bhangadia, Avinash Saxena, and Kaushal Shubhank. The platform allows to create, share videos and photos
TAGS Roposo Bolo Indya Mitron Zoom PM Narendra Modi TikTok
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